Welcome to our award-winning collection of unique Azumi brands. From the iconic ZUMA to the avant-garde INKO NITO, the elevated social and dining experiences each of our brands and restaurants offer are unparalleled across the world.
ZUMA
Zuma is the complete dining experience - offering an elegant twist on the traditional Japanese izakaya style of informal dining. Every element holds equal importance. Yet each element serves the same purpose – to complement the taste and flavour of the food. Renowned the world over for its energy and sophistication, and award-winning bar, Zuma has 14 venues globally and 7 seasonal locations.
Ro and Ka carry great meaning. Roka is a meeting place where food and drinks are shared around the robata (Ro) and heat, warmth and an all-embracing energy surround (Ka). At Roka, the food is always performing. On show. Sizzling, tossing, turning, on the Robata Grill - a centuries old Japanese method of cooking, which sits theatrically amid the dinners creating distinctive Roka flavours before your eyes.
In the heart of Soho, within the neighbourhood’s eclectic culinary scene, INKO NITO takes inspiration from the buzz and lively atmosphere of dining in a street market - serving bold sharing plates of modern robatayaki fare and sushi. The robata, centre stage, invites diners to find their perfect table near the warmth of the open-grill and relax with friends in a laid-back setting.
On the 32nd floor of The Shard, Oblix serves breathtaking views of the London cityscape from its two refined urban dining and drinking spaces: East and West. Inspired by the modern American brasserie, West has an open kitchen with a rotisserie, a wood-fired oven and charcoal grill. At the long bar in East, bartenders serve classic cocktails and modern interpretations of their own creations and mixes.
Embracing its oceanfront Florida setting, ETARU offers diners a collection of welcoming spaces: a restaurant, a bar, a beach-club with service direct to the sun loungers. This is a neighbourhood Japanese dining experience that evolves throughout the day and night. By day, offering a laid-back vibe with a menu of fresh and healthy dishes with Japanese influences. By night, ETARU buzzes with the warmth and energy that emanates from the centrally located robata grill.